Available for Work

Umul Baneen

 

“I help  brands scale through high-velocity creative strategy and data-driven Meta Ads. By bridging the gap between artistic design and performance metrics, I build ad ecosystems that stop the scroll and drive consistent revenue.”

 

Why Choose me

Why Work with Me

Performance-Driven Meta Strategy

I specialize in architecting Meta ad accounts designed for profitability, not just vanity metrics. By combining rigorous audience segmentation with high-level campaign architecture, I create stable, scalable ecosystems that turn cold traffic into loyal, repeat customers. My focus is always on maximizing your bottom line while maintaining a sustainable ROAS.

Creative Strategist

I design ads with one goal: sales. Using the proven "Hook-Body-Close" framework, I turn every video and image into a tool for conversion. I don’t just make your brand look good; I make sure every detail—from the first frame to the call to action—is built to guide viewers smoothly from curiosity to checkout.

Ad Creative&UGC Designer

I build ad creatives that sell. By blending cinematic visuals with authentic, high-converting storytelling, I create ads that stop the scroll and demand action. I prioritize rapid testing—constantly evolving and refreshing your assets—to keep your campaigns performing at their peak and prevent the dreaded creative fatigue

Selected Work 2023-2025

Elevating Brands with Design Brilliance

Fb Ad for Ecommerce Brand

2023

head phones ad
Ad for Travel&Tourism Company

2023

travel and tourism ad
Ad for Roofing Company

2024

roofing ad
Social Proof Ad for Skin Care

2025

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my Process

My Creative Workflow

1. Discovery& Data Auditing

Before I design a single frame, I audit your historical data to understand your brand’s "performance DNA." As a Meta Ads Strategist, I analyze your current funnel—looking at your CPMs, CTRs, and conversion rates—to identify exactly where your audience is dropping off and where we can capture more revenu

2. Ad Creative&UGC AdsDesign

I begin crafting visually compelling and strategic designs. This step focuses on translating ideas into tangible visual concepts that align with your brand. UGC Ads to build the assets we planned. By focusing on rapid, high-velocity output, I ensure we have multiple creative variants ready to test, preventing ad fatigue and keeping your visuals fresh.

3. Creative Strategy & Concepting

This is where I map out the "Why." As a Creative Strategist, I build the psychological narrative for your ads. I plan the hooks, the body messaging, and the closing calls-to-action, ensuring that every ad we produce is designed to solve a specific customer pain point and hit a specific stage of the buyer's journey.

4. Launch& Iterative Optimization

We don't just "hit go." I deploy these assets across your Meta ad accounts and immediately begin the testing cycle. I monitor how the creative interacts with the audience, making data-backed tweaks to the hooks and visuals. My goal is continuous performance improvement, scaling what works and cutting what doesn't to maximize your ROAS.

What I Offer

Empowering Brands Through Performmance marketing,creative Strategy &Storytelling VisualDesigns

Meta Ads Strategy & Performance

I don’t believe in "set it and forget it" campaigns. I develop holistic meta-ad strategies grounded in historical data and competitive benchmarking. From account architecture to audience segmentation and testing, I ensure your budget is deployed to maximize acquisition and drive sustained profitability.

Campagins that Convert

A/B Testing

Optimization on ROAS,

Creative Strategy & Optimization

Good design is only effective if it's based on a solid narrative. I help brands identify their unique selling proposition and translate it into a visual language that resonates with target markets in the US, UK, and UAE. I specialize in creative testing cycles, identifying winning variants, and refreshing assets to prevent creative fatigue.

"From Hook to Conversion"

"Scroll-Stopping Work"

"Maximizing Returns"

Ad Creative & UGC Designer

Building a strong brand identity is essential for standing out in a crowded market. I bridge the gap between polished design and organic-style, high-converting UGC. Whether you need cinematic visuals or authentic user-generated content, I produce ads designed for the "Hook-Body-Close" architecture

Image Ads&Video Ads

UGC Ads

Custom Tailored Design

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About Me

Discover My Digital Journey

Hello! I’m Umul Baneen, “I’m a Meta Ads Strategist and Ad Creative Specialist with 3+ of experience .I don’t just design visuals; I design&create content that stop the scroll and drive action. By blending deep-funnel data analysis with high-conversion creative frameworks, I build ad ecosystems that convert cold audiences into loyal customers. My process moves beyond vanity metrics to focus exclusively on ROAS, scalability, and market impact.

03+

Years of Experience

Expertise in modern performance marketing, blending creative design with rigorous data creative strategy.

50+

Projects Delivered

successful campaigns delivered, focused on driving measurable ROAS through high-velocity creative strategy plus amazing video Ads&UGC Ads

95%

Client Satisfaction

I build long-term partnerships through proven results.

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My Success Stories

I take pride in collaborating with a diverse range of clients, from ambitious startups to established enterprises.

“Working with Baneen was a game-changer for our online presence. The top notch strategies exceeded our expectations in both design and functionality.”
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Jerome Bell
CTO, Waverio
Baneen delivered a bending data-backed strategy with scroll-stopping creative."that truly reflects our brand's essence. She continuously involves in feedbacks. Highly recommend her expertise!"
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Wade Warren
Founder, Creaty
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